A Pirates Life for Me: Disney Sponsors US Crew for Volvo Ocean Race

Found in ... Some Kind`a News

This is a really cool boat if you ask me, and I am seriously jealous of all of the crew who will be sailing it in Volvo's Ocean Race Around the World. For those of you who have no idea what I'm writing about here, the Race around the World is held every three years and has been going on since 1973. The fleet of yacht racers from all over the world ship out of SANXENXO (GALICIA) and finish up 8 months later in ROTTERDAM (NED). This years US crew is being sponsored by Disney to help promote the sequel to "Pirates of the Caribbean".

Dick Cook, chairman of The Walt Disney Studios, said: 'We're excited to be participating in the prestigious Volvo Ocean Race, which is very much like the 'formula one' of yacht racing. This is a fun and unique way to remind viewers all over the world that Pirates of the Caribbean: Dead Man's Chest will be sailing into theatres next summer. Given the film's high seas adventures and nautical themes, this marathon sporting event is a great way to make some waves and generate awareness among the millions of viewers.'

The 'Pirates' campaign will be headed by Atlant Ocean Racing, the syndicate company of Richard Brisius and Johan Salen.

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